Welcome to our blog. We discuss various topics from our plans for the weekends to how brands can benefit from public relations and manage reputation. We also publish here a few of our client news that we are proud of :)
Dubai's hospitality industry is one of the most competitive in the world. New luxury properties, boutique hotels, and branded residences continue to enter the market every year. While location, amenities, and pricing remain important, they are no longer enough to guarantee occupancy. Guests often discover hotels through articles, social media, reviews, influencer content, and travel recommendations long before they visit booking platforms. This is where a strong hotel PR stra
February may look like a quiet month for restaurants in Dubai. But the biggest PR mistakes happen right when brands think the pressure is lower. It may feel calmer after the holiday rush, but this is exactly when restaurants in Dubai lose visibility without noticing it. Because of Valentine’s competition, tourism flow, and food festival coverage intensify during this month, any slowdown in communication immediately shifts attention to competitors who remain active. If you eas