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Welcome to our blog. We discuss various topics from our plans for the weekends to how brands can benefit from public relations and manage reputation. We also publish here a few of our client news that we are proud of :)

Behind the scenes: A day in the life of an event planner

Team Hype

Apr 28
2 min

Behind the scenes: A day in the life of an event planner

As an advertising agency in Dubai, we understand that event planning is a crucial aspect of any successful marketing campaign. However,...

Measurement Matters: How to Track the Success of Your Media Relations Efforts

Team Hype

Apr 21
3 min

Measurement Matters: How to Track the Success of Your Media Relations Efforts

Many businesses question the effectiveness of media relations before investing significant amounts of money into public relations. While...

Team Hype

Oct 8, 2022
2 min

PR vs Marketing

Even among industry experts, the distinction between public relations (PR) and marketing can frequently become muddled.

Team Hype

Aug 1, 2022
2 min

Strategic PR 101

Strategic PR is one of the most crucial parts of any business entity.

Team Hype

Jul 27, 2022
2 min

What are the different types of PR

Public relations is an effective way to develop a marketing strategy that complements your organization's marketing.

Team Hype

Jul 27, 2022
2 min

Importance of Media Relations in PR

Media Relations is a relationship that a company or organization establishes with its journalists, editors, or reporters

Team Hype

May 1, 2020
3 min

Effective PR in a Pandemic

If you’re reading this blog you already know how coronavirus has affected the world, shook economies, and not to forget, ruined our...

Team Hype

Jan 16, 2020
2 min

The Role of PR in Managing a Crisis

Every business, at some point, comes across or face some sort of a disaster. During these times, organizations often consult with a...

5 Reasons Why PR is Important for Every Business?

Team Hype

Dec 31, 2019
3 min

5 Reasons Why PR is Important for Every Business?

Many of us have stumbled upon the term public relations (PR), but very few understand what it actually means. Most organizations...